Let’s scan the external environment to identify opportunities and threats that may impact your business. We will lead you through analysing market trends, competitor actions, regulatory changes, technological advancements, and other external factors that could affect your strategic direction.

In this stage, together we will define your mission, vision, and strategic goals. This involves clarifying the purpose of your business, envisioning its future state, and setting specific, measurable, achievable, relevant, and time-bound (SMART) objectives to guide decision-making and performance evaluation.

Together we will develop strategies to achieve your business goals. This involves assessing your strengths and weaknesses (internal analysis) and determining how to leverage opportunities and mitigate threats (external analysis). Strategies may include different approaches to create your competitve advantage.

Once your strategies are formulated, they must be implemented effectively. This stage involves allocating resources, assigning responsibilities, setting timelines, and monitoring progress toward goals. Regular performance reviews, key performance indicators (KPIs), and feedback mechanisms will be set-up to help track your progress, identify any issues, and make adjustments as needed to stay on course.